Tangible design requires just enough research, confidence and momentum. Trust your intuition, capitalise on insights and fail fast.
Don't sacrifice long-term value for short-term results within the teams you operate, or the products and features you deliver.
Scale is not easy, it requires simplicity, new thinking, tools, training, and evangelising for automation and reusability.
Leading the product vision and end-to-end redesign of the OCI console.
A re-imagined homepage experience that provides flexibility, personalisation and contextual data to OCI users.
Dow Jones' legacy product, reimagined for generalist users with a modern tech stack and design system.
Harnessing Amazon’s visual search technology to fulfil a mobile-first search and advertising need.
Leading a small team at an E-commerce startup to build a robust B2B SaaS product and Sketch design system.